Ann Dawe dreamt up ideas for the home back in 1967...bright 60's colours, bold patterns and innovative kitchen napery emerged from her own kitchen table, all those years ago. Gradually over the years, Ann explored new niche markets so that Annabel Trends has become what it is today - a family company dedicated to supplying the marketplace with giftware that sets trends, with strengths in design, colour, practicality and presentation.
In 2006, Ann’s daughter Sally relocated Annabel Trends from Melbourne to the Gold Coast in Queensland. It is here at the Burleigh Heads factory that a large proportion of the giftware is made and assembled. Fabrics, ribbons, packaging and products are sourced all over the world. Although Annabel Trends' began with kitchen napery, which is still a strong line for the company today, other product categories emerged: bath accessories like the terrific shower caps and baby gifts such as cleverly designed baby and toddler clothing.
Ann continues to do what she is passionate about most – scouring the world for the latest trends and innovations, in order to develop exciting new products. New Zealand was one country that Ann visited and it is here that she met Rachael Hale. Rachael Hale is globally known as the photographer and product designer of the ‘the world's most lovable animals'. Captured by brilliant photos, Rachael Hale shares the unique characters and engaging personalities to enchant and inspire all ages.
Established in New Zealand in 1995, Rachael Hale– the world's most lovable animals, is now a global success story, loved by millions around the world. Rachael Hale passionately brings to life through her photos, calendars to fashion accessories; apparel to children’s clothing; and cosmetic bags to keepsakes. An incredible range of Rachael Hale products are now available in over 60 countries around the world. Annabel Trends, Rachael Hale and Mother Goose Toys all understand and appreciate quality.
Annabel Trends understands the need for new ideas, and the product mix constantly changes. Mother Goose Toys acknowledges this attribute and therefore added select exclusive items to our online shop. Take some time to browse the Mother Goose Toys site to see the latest from the market leaders.
View our Annabel Trends Products